In recent months, land based bingo players are becoming more interested in the internet and spend many hours on social network sites. Bingo operators have been wary in the last few years on the emergence of online bingo games and have raised some concerns over the agressive advertising campaigns that online operators have adopted.

Gala Bingo and Mecca Bingo, the two largest UK bingo operators also participate in running online bingo operations and are proving to be the most popular due to their loyal customer base.

The vast majority of bingo players have stayed away from online bingo but this is not say the bingo player does not use the internet. Players used to playing bingo in clubs broadly describe the online experience as mundane and impersonal and believe you cannot substitute the ambience and atmosphere as well as social interaction that you get in a bingo club. Players have stated that they also find that they spend less money in a club than they do online and comes bingo clubs come across as more social rather than commercial which is difficult to be replicated in an online bingo environment.

The popularity of social networks is on the increase and many online bingo companies have attempted to tap into this marketplace but with limited success. The customers use social networks such as facebook and bebo to exchange stories of their recent bingo visit and discuss the next visit to their local bingo hall. The recent tax increase by the government was raised in bingo clubs and many bingo representitives as well as staff and customers have used social networks to increase this awareness and have developed online petitions and groups to raise awareness of issues that effect their bingo club. Bingo regular Rachel Perkins from Castleford is the latest bingo player to take control of the tax issue and fight the bingo cause, the facebook group can be found by typing save our bingo into the facebook search bar.

In recent months, land based bingo players are becoming more interested in the internet and spend many hours on social network sites.

The popularity of social networks is on the increase and many online bingo companies have attempted to tap into this marketplace but with limited success. The customers use social networks such as facebook and bebo to exchange stories of their recent bingo visits and discuss the next visit to their local bingo hall. The recent tax increase by the government was raised in bingo clubs and many bingo representatives as well as staff and customers have used social networks to increase this awareness and have developed online petitions and groups to build campaigns for legislative changes.

Bingo club players have now started taking a lead role in petitioning the government and have become more involved by setting up facebook groups that tackle these issues. A bingo club player in Castleford was informed with all the other members of the recent bingo tax rise and she decided to get involved by setting up her own facebook group to raise awareness and promote bingo.

Bingo operators have been wary in the last few years on the emergence of online bingo games and have raised some concerns over the aggressive advertising campaigns that online operators have adopted. Gala Bingo and Mecca Bingo, the two largest UK bingo operators also participate in running online bingo operations and are proving to be the most popular due to their loyal customer base.

The vast majority of bingo players have stayed away from online bingo but this is not say the bingo player does not use the internet. Players used to playing bingo in clubs broadly describe the online experience as mundane and impersonal and believe you cannot substitute the ambience and atmosphere as well as social interaction that you get in a bingo club. Players have stated that they also find that they spend less money in a club than they do online and comes bingo clubs come across as more social rather than commercial which is difficult to be replicated in an online bingo environment.